e-Tourism grew 16% in the past 12 months, with 1.7 million online shoppers parting with an average 1232 CHF over the course of the year (Swiss e-Commerce Consumer Behaviour Report 2016). To celebrate this growth, NetComm Suisse and InTarget are organising a relaxed invitation-only networking event dedicated to sector players.
Held at Lastminute Foundation in Lugano-Paradiso, the event will commence with a brief speech by InTarget, event sponsor and esteemed NetComm Suisse associate. The digital marketing experts will then present a case study of one of their e-Tourism clients, sharing practical knowledge and concrete solutions to real challenges.
These talks will provide ample scope for discussion during the remainder of the evening, an informal opportunity to network with colleagues amid great food, drinks and views.
Merchants operating in the tourism sector (hotels, restaurants, etc.) can apply to request one free ticket by writing to maria.katsira@netcommsuisse.ch
This event will be held in Italian.
Information |
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28 September 2017 |
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18.00-21.00 |
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Lugano - Switzerland |
18:00 / 18:20
Check-in
18:20 / 18:40
Research Presentation: e-Commerce meets Tourism
Carlo Terreni, President @ NetComm Suisse Association
18:40 / 18:50
3 digital trends that dominated in the Tourism sector during the year
Marco Corradino, COO
18:50 / 19:00
How lastminute.com uses technology and mobile within its digital marketing strategy
Marco Corradino, COO
19:00 / 19:20
Feed Management for Hotels: the case of lastminute.com
Antonio Procopio, Country Manager / Intarget Suisse SA
19:20 / 19:30
Big data and targeting for an effective communication strategy in the Tourism sector
Luca Preto , Online Manager / Ticino Turismo
19:30 / 19:40
The Intarget analysis: for Ticino Turismo, objectives and key learnings
Antonio Procopio, Country Manager / Intarget Suisse SA
Luca Preto , Online Manager / Ticino Turismo
19:40 / 20:00
Digital direct marketing today
Massimo Fubini, Founder & CEO
20:00 / 21:00
Apéro
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