Swiss e-Commerce Consumer Behaviour 2015

What is the state of e-commerce in Switzerland? How much do Swiss online shoppers spend, what do they buy and what methods do they use when they shop online? How many prefer to buy from abroad rather than using local providers or those which have stores in the country? These questions are answered by the Swiss Internet Users & E-Commerce Research 2015, Download the report to discover:

  • Average basket value by sector
  • Digital penetration in Switzerland

  • Volume of online shoppers

  • Best seller and trends on online shopping

  • Favourite online shopping channels

  • Payment methods selected by Swiss users

  • Habits and behaviour of Swiss internet users divided by cantonal aggregations and linguistic areas


Pubblication date:

25 November 2015

Topic area:



NetComm Suisse/ContactLab


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